Privacy Policy
Effective Date: 17.04.206
NovaLink Connect Group Pte. Ltd. (“NovaLink”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our website, applications, products, and services.
1. Information We Collect
We may collect the following information:
Personal Information
Full name
Email address
Billing address
Phone number
Country of residence
Payment-related information
Technical Information
IP address
Browser type
Device information
Operating system
Device identifiers
Website usage data
Service Information
Purchased eSIM plans
Activation records
Data usage information
Customer support communications
2. How We Use Your Information
We use your information to:
Provide and deliver services
Process transactions
Activate and manage eSIM plans
Verify customer identity
Respond to support requests
Improve our products and services
Prevent fraud and abuse
Comply with legal obligations
3. Legal Basis for Processing
Where applicable, we process personal information based on:
Performance of a contract
Compliance with legal obligations
Legitimate business interests
Customer consent
4. Payment Processing
Payments are processed by third-party payment providers.
NovaLink does not store complete payment card information on its systems.
Payment providers process your information according to their own privacy policies.
5. Sharing of Information
We may share information with:
Telecommunications network partners
Payment processors
Cloud service providers
Analytics providers
Professional advisers
Government authorities when legally required
We do not sell personal information to third parties.
6. International Data Transfers
As NovaLink provides services globally, your information may be transferred to and processed in countries outside your country of residence.
We take reasonable measures to ensure appropriate safeguards are in place.
7. Data Retention
We retain personal information only for as long as necessary to:
Provide services
Fulfill contractual obligations
Resolve disputes
Comply with legal requirements
When information is no longer required, it will be securely deleted or anonymized.
8. Cookies and Tracking Technologies
Our website may use:
Essential cookies
Analytics cookies
Security cookies
Performance cookies
Cookies help us improve website functionality and user experience.
You may disable cookies through your browser settings, although certain features may not function properly.
9. Data Security
We implement reasonable technical and organizational measures to protect personal information against:
Unauthorized access
Disclosure
Alteration
Loss
Destruction
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
10. Your Rights
Depending on your location, you may have rights to:
Access your personal information.
Correct inaccurate information.
Request deletion of personal information.
Restrict processing.
Object to processing.
Withdraw consent.
Request data portability.
Requests may be submitted using the contact information below.
11. Children's Privacy
Our services are not directed to individuals under the age of 18.
We do not knowingly collect personal information from children.
12. Third-Party Links
Our website may contain links to third-party websites.
NovaLink is not responsible for the privacy practices or content of third-party websites.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated effective date.
14. Contact Us
NovaLink Connect Group Pte. Ltd.
Email: support@novalink-connect.com
Website: https://novalink-connect.com
15. Analytics and Advertising Technologies
NovaLink may use analytics and advertising tools to understand website performance, improve user experience, and measure marketing effectiveness.
These tools may collect information such as:
IP address
Device type
Browser information
Pages visited
Time spent on pages
Referring websites
Advertising interactions
Google Analytics
We may use Google Analytics to analyze website traffic and user behavior.
Google Analytics may collect information about your use of our website through cookies and similar technologies.
For more information, please visit:
https://policies.google.com/privacy
Google Ads
We may use Google Ads and Google Conversion Tracking to measure the effectiveness of our advertising campaigns.
Google may collect certain information when you interact with advertisements relating to NovaLink.
Meta Pixel
We may use Meta Pixel and related Meta advertising technologies to measure advertising performance and provide relevant advertisements on Meta platforms.
Information collected may be shared with Meta Platforms in accordance with Meta’s privacy policies.
16. Service Providers and Data Processors
To operate our services, we may engage trusted third-party service providers.
These providers may process personal information on our behalf and only for purposes related to providing our services.
Examples include:
Payment processing providers
Cloud hosting providers
Customer support systems
Telecommunications network providers
Analytics providers
Fraud prevention providers
We require such providers to implement appropriate security measures and protect personal information in accordance with applicable laws.
17. eSIM Network Partners
To provide connectivity services, NovaLink works with telecommunications carriers and network partners worldwide.
Certain information may be shared with these partners when necessary to:
Activate eSIM services
Deliver mobile connectivity
Diagnose service issues
Comply with regulatory requirements
Such information is limited to what is necessary for service delivery.
18. Payment Providers
Payments made through NovaLink may be processed by third-party payment providers.
These providers may collect and process:
Name
Billing information
Payment card details
Transaction information
NovaLink does not store full credit card numbers on its systems.
Payment providers process personal information according to their own privacy policies.
19. Data Subject Rights Requests
Individuals may submit requests relating to their personal information, including requests to:
Access personal data
Correct inaccurate information
Delete personal information
Restrict processing
Object to processing
Withdraw consent
Receive a copy of personal information
Requests should be submitted to:
privacy@novalink-connect.com
NovaLink will respond within a reasonable period as required by applicable law.
20. Data Protection Officer
For questions regarding privacy, personal information, or data protection matters, please contact our Data Protection Officer:
Data Protection Officer
NovaLink Connect Group Pte. Ltd.
21. Marketing Communications
By providing your contact information, you may receive communications regarding:
Service updates
New products
Promotional offers
Company announcements
You may unsubscribe from marketing communications at any time by using the unsubscribe link included in our emails or by contacting us directly.
22. Data Security Measures
NovaLink implements appropriate technical and organizational measures including:
Secure hosting environments
Encryption of sensitive information where appropriate
Access control procedures
Network monitoring
Fraud detection systems
Access to personal information is limited to authorized personnel who require access to perform their duties.
23. Regulatory Compliance
NovaLink seeks to comply with applicable data protection laws, including:
Singapore Personal Data Protection Act (PDPA)
European Union General Data Protection Regulation (GDPR), where applicable
Other applicable privacy laws in jurisdictions where services are offered